The United Arab Emirates (UAE) is one of the customers who consume a lot of Vietnamese pangasius. Vietnam is also the largest supplier of pangasius in this market, accounting for 40-50% of the market share in the UAE. Pangasius exports to this West Asian country continue to receive strong reception and growth, even though the CEPA Trade Agreement - Vietnam's first free trade agreement negotiated with a country in the Middle East and Africa has not yet been signed.
According to data from Vietnam Customs, in May 2024, Vietnam's pangasius export turnover to the UAE will reach more than 2 million USD, up 40% compared to May 2024. Cumulative pangasius exports in the first 5 months of this year to this market reached more than 11 million USD, up 47% over the same period last year.
The main product of the pangasius industry exported to the UAE is still frozen pangasius fillet products (HS 03046200). By the end of May 2024, exports of this product to the UAE reached about 6000 tons, worth about 14 million USD, up 22% in volume and 61% in value over the same period last year, accounting for 90% of the proportion. Followed by frozen and packaged pangasius products (HS code 03032400) with an export turnover of about 1.3 million USD in the first 5 months of this year, up 84% over the same period, accounting for 9% of the proportion.
The UAE has a series of factors that are suitable to become one of Vietnam's important trading partners such as: Ranking first in the economy in Arab countries and ranking 17th out of 61 highly competitive economies in the world, the per capita consumption of seafood is higher than the world average, etc... The agricultural economic structure accounts for less than 1%, so up to 90% of the country's seafood consumption comes from imports, young people love proteins from seafood in the context of the UAE's economy continues to expand,... By the end of 2023, Vietnam and the UAE have basically completed most of the negotiations on the Vietnam-UAE Comprehensive Economic Partnership Agreement (CEPA), which is expected to be signed in 2024.
The CEPA agreement not only helps export goods directly to the UAE, but also helps Vietnam's goods penetrate the Middle East market through the "UAE gateway" - a key market in the Middle East, which is a focal point for countries such as Africa, Latin America and Europe. Asia in general, thanks to good seaport infrastructure, and developed aviation, is easily connected to markets.
However, the UAE is also one of the fiercely competitive markets in terms of both price and quality and this is also the biggest challenge for Vietnamese enterprises. Vietnam has to compete directly with a number of countries with which it has signed FTAs with the UAE such as India, Indonesia, Israel and Turkey... because enterprises of these countries have enjoyed incentives when exporting goods to the UAE, they have a competitive advantage compared to Vietnam's exporters.
Therefore, in order to further promote the export of Vietnamese goods to the UAE, Vietnamese enterprises need to apply advanced science and technology in production, change management methods, minimize intermediary costs, in order to reduce product costs and increase the competitiveness of Vietnamese products.